Aquatic Life Institute is looking for a Social Media Volunteer!
By Livia Schonenberg @ 2024-05-14T12:46 (+2)
Hours: 5-8 hours per week
Location: Fully remote position
Minimum Duration: 6 months
Deadline to apply: June 3, 2024
Start date: July 1, 2024
OVERVIEW
Aquatic Life Institute (ALI) is seeking a creative, detail-oriented volunteer that excels at content creation and managing social media profiles, with an interest in aquatic animal advocacy. This remote, volunteer position will spend 5-8 hours per week supporting our Communications & Marketing Lead with content creation, audience engagement, metrics tracking, and scheduling social media posts.
WHO WE ARE
Aquatic Life Institute (ALI) works to improve the lives of aquatic animals trapped in the global food system by influencing policy makers, large scale buyers and seafood certifiers, as well as leveraging the collective power of the aquatic animal welfare movement in calling for reform at scale. We aim to use and conduct the latest research to guide global interventions with the highest impact, reducing the most suffering at the lowest cost point. We are a leading organization championing aquatic animal welfare through industry and legislative guidance, fostering trusted partnerships to drive ethical and sustainable practices across the global seafood supply chain. We are a fully remote team, with staff distributed around the globe.
WHAT YOU’LL DO
As ALI’s Social Media Volunteer, you’ll play a vital role in advancing aquatic animal welfare by creating compelling and impactful content across various social media platforms. Reporting to the Communications & Marketing Lead, you will:
- Develop social media content for platforms including Instagram, Facebook, LinkedIn, and Twitter. This includes but is not limited to image posts, image carousels, and Instagram reels. (3-5 posts per week across platforms)
- Work closely with the Communications & Marketing Lead to ensure alignment with organizational goals and messaging, maintaining regular communication through weekly or bi-weekly check-in meetings.
- Produce high-quality, engaging content that resonates with our audience, adhering to ALI’s branding guidelines.
- Occasionally create Instagram advertisements in line with campaign objectives.
- Tailor content for platform-specific requirements, ensuring content is optimized for each platform's audience and features (e.g., Instagram vs. LinkedIn).
- Engage with Aquatic Life Institute’s social media community.
- Track and analyze social media metrics (such as engagement rates, follower growth, and post performance) to provide insights for continuous improvement.
WHO YOU ARE
To be successful in this position, you will:
- Demonstrate creativity and attention to detail: You’re passionate about creating, and able to generate unique and innovative ideas. You care a lot about accuracy and thoroughness in your work.
- Be proficient in maintaining accounts on Instagram, Facebook, LinkedIn, and Twitter, and utilizing social media management platforms like Buffer: You have an understanding of platform-specific features, best practices, and audience demographics.
- Have availability for regular communication with the Communications & Marketing Lead via video call, email, and Slack: You initiate communication proactively, providing updates, asking clarifying questions, and seeking guidance when necessary without prompting. You are willing to have some overlapping meeting hours with Atlantic Daylight Time.
- Have basic graphic design skills using software like Canva or Photoshop: You are familiar with basic design principles, templates, and features for creating social media graphics.
If you were here right now, you would be:
- Creating a content plan with our Comms & Marketing Lead for upcoming conferences that ALI staff are attending
- Creating promotional posts announcing our annual Aquatic Life Conference
- Measuring our current baseline metrics for each social account, with a plan to monitor changes each month
WHAT ELSE YOU SHOULD KNOW
At Aquatic Life Institute, we are committed to creating a diverse and inclusive work culture. While we have outlined certain qualifications for this role, we encourage individuals from all backgrounds and experiences to apply, even if they don't meet every requirement listed. Your unique perspective and skills may be exactly what we need to continue advancing progress for aquatic animals!
EQUAL OPPORTUNITY
ALI is a proud equal opportunity employer that is committed to making strides in its Diversity, Equity, Inclusion and Justice journey. We embrace diversity and consider all applicants for employment without attention to race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status, or any other characteristic. This is core to both our ethical underpinnings and our success as a globally-engaged team.
Volunteering with Aquatic Life Institute does not create an employment relationship, and volunteers are not entitled to wages, benefits, or any other compensation typically associated with employment. Volunteers participate in activities at their own discretion and without any expectation of remuneration or future employment. Furthermore, volunteering does not guarantee or imply any preferential treatment in the hiring process for paid positions within the organization.
HOW TO APPLY
Submit your application here by 11:59PM Pacific Time on June 3, 2024. Please contact livia@ali.fish with any questions related to this opportunity.